Are you an eCommerce business looking for a new email platform? We’ve got exactly what you are looking for and the solution is called Klaviyo. Unlike other email solutions, they are a marketing automation platform built explicitly for eCommerce and online merchants to deliver personalized and better journeys for their customers.
Klaviyo isn’t the most affordable email solution, and in fact, it costs twice as expensive vs. other industry-standard ESPs. However, the platform was designed for growth-minded marketers and Ematic still fancy them because they allow you to connect your e-store in a few clicks, and all of your customer’s data, including the historical, will get synced in real-time so you can act on them immediately. Moreover, they also have pre-built integrations with dozens of eCommerce apps that allow you to comfortably “plug and play” which for some marketers would be a game-changer as that will reduce a fair amount of costly integration processes and makes trying new apps more straightforward.
Other reasons why we think Klaviyo is excellent:
- Klaviyo has direct integrations with almost all major eCommerce players, including Shopify, Magento, Salesforce Commerce Cloud, WooCommerce, BigCommerce, and many more.
- They also have dozens of other pre-built integrations with popular eCommerce apps that you are probably using today. From CRM, Review, Referral, Loyalty, Helpdesk, Analytics, etc. They have it all.
- You can set up welcome series, abandoned cart or browse emails, and transactional emails in minutes from their library of pre-built automation available at your fingertips.
- You can preview your user details in one view, including their activity on the website, their email open and click action, their total spend, segments or groups they are on, and many more.
- Klaviyo has a built-in easy setup signup form to help you grow your database faster.
- Klaviyo’s user interface is exceptionally user-friendly; it is perfect for marketers who are not tech-savvy but still fancy to create sophisticated email journeys or EDM like the pros.
Having said that, if you are interested to find out more about Klaviyo and how it can work for your eCommerce, Ematic can provide a demo, source, and onboard you properly in Klaviyo to make sure you make the right decision and get the best experience out of using the platform. Contact our buyer’s agent today and get yourself a demo!
