The purpose of Search Engine Optimization (SEO) is to acquire organic traffic and conversion for business, by optimising their website to cater to searchers intent.
To meet search intent, you need to perform a very detailed keyword research, provide quality content and create a top notch onsite user experience, whilst meeting the standards of search engines.
Do you know that 68% of online experience begins with a search engine? With a proper SEO strategy, you can bring in more traffic organically. What’s even better? SEO assists in many other areas that lead to a sustainable long-term growth.
We offer strategy planning, implementation & execution support and monitoring for anything you’d wish to optimize:
Conversion & User experience
Website structure & usability
Content planning
SEO Team Capacity
SEO is far beyond just writing content with keywords we think our potential customers may fill in those little search bars in different search engines. We take a balanced approach to develop your SEO action plan, including:
Research & Planning
Technical audit
Keyword & Content
On-page optimization
Off-page optimization
Monitoring
Make your brick-and-mortar store more visible in your geographic area with focus on:
Google My Business
Local backlink building
Local backlink building
On-page optimization
Increase both traffic and conversion to your website & product pages with focus on:
Buying intent
Transactional keyword
Pagination
Buying intent
Transactional keyword
Pagination
Balance content, technical and user experience
We take a balance approach to improve your website performance. After all, optimization should not only cater to algorithm, but also to humans.
Attention to the technical foundation under the hood
Technical SEO is crucial yet often being overlooked. We help make your website easy for search engines to crawl, read, and understand.
Connect SEO to broader digital landscape
We connect the dots to create synergy between SEO and other digital channels such as SEM, PPC, PR, Email, conversion optimization etc.
Research & Planing
• Keyword & ranking research
• In-depth competitor analysis
• SERP analysis
• Backlink analysis
Technical Optimization
• Web core vitals
• Crawlability
• Website structure
• Url canonicalization
Content Optimization
• Keyword & ranking research
• In-depth competitor analysis
• SERP analysis
• Backlink analysis
On-page Optimization
• Meta tag optimization
• Expertise Authoritativeness Trustworthy (E-A-T) optimization
• Schema
• Linkbuilding
Off-page Optimization
• Backlink analysis
• Social mentions & citations
• Backlink strategy
Monitoring
• Traffic analysis
• Keyword ranking
• Trend analysis
• Technical monitoring
• Backlink audit