Most of the time, marketers need a cross-channel messaging solution that is flexible and can be seamlessly integrated with the rest of their existing marketing technologies in the growth stack. Iterable was built to solve that problem by offering a cross-channel messaging solution with a flexible data integration that also focuses on the mobile app. It covers email, push notification, SMS, In-apps push, and more with their “webhook” capability that can be used as a wild card for marketers to integrate additional channels into their customer workflows.
The platform is great for advanced marketers who have complex data management or integration needs and for those who are looking to have flexibility with creating or personalizing their emails and customer journeys.
- They have an excellent drag-and-drop and HTML email builder for designing and personalizing campaigns.
- An interface that was built for marketing and developer teams.
- Workflow studio that is easy and straightforward to use and edit to create sophisticated customer journeys.
- They are capable of storing up to 1,000+ data fields in any pricing plan and showcase user’s profile information including their channel preferences in a single view.
- The API allows marketers to easily integrate with any marketing tools, and they also have direct integrations with major enterprise tools and other eCommerce apps.
- Insights or analytics dashboard that can be customized according to which metrics or KPI are important for your business.
Iterable’s pricing model will go as you scale from the number of contacts and total email sends. It allows you to have full control of the cost and manage growth better. Through Ematic, we can help you to get it at a better arrangement and rates, and provide ongoing support to help you further monitor the account health and email performance.
If you are keen to know more about Iterable and its pricing, contact our team today and get a demo!
